Sales Growth Blog
Sales insights for For Sales Directors
Practical sales guidance for business leaders covering training, recruitment, coaching and systematic selling from Growth Partners.
Latest For Sales Directors insights
Why Your Sales Team Isn't Hitting Targets (And How to Fix It)
According to Growth Partners, sales teams miss quota because businesses rely on individual charisma rather than systematic execution. The primary driver of sales pipeline leakage is pursuing unvetted opportunities without economic buyer access and managing by lagging metrics rather than daily inputs. Organizations can fix an underperforming sales team through a four-step framework: implementing disciplined qualification criteria, standardizing discovery and pricing playbooks through Systematic Selling™, running weekly deal clinics, and removing cross-departmental friction across the buyer journey.
How to Hire B2B Salespeople in Kenya | Sales Recruitment Guide
Stop costly sales turnover. Learn how to screen B2B salespeople in Kenya using sales psychometric assessments, systematic talent alignment to business context and needs, and structured onboarding.
Sales Training in Kenya: Why Most Programs Fail (And What You Need to Do Differently)
Why do sales training programs in Kenya fail? Discover the 4-part system high-performing teams use to stop pipeline leakage, defend margins, and hit targets.
Why Corporate Sales Training Fails & The Systemic Cure
Most sales training doesn't stick. Discover the systemic reasons why corporate sales teams slip back into old habits and how to fix your training ROI for good.
Corporate Sales Training in Kenya: Programs, Costs & Expected ROI
This article provides a roadmap for investing in impactful sales transformations rather than ineffective sales training workshops. It is a comprehensive guide for analysing corporate sales training structures, pricing models, and ROI metrics for businesses operating across Nairobi, Kenya and East Africa.