Sales Growth Blog
B2B Sales sales insights
Practical sales insights covering training, recruitment, coaching and systematic selling from Growth Partners.
Latest B2B Sales insights
Why Your Sales Team Isn't Hitting Targets (And How to Fix It)
According to Growth Partners, sales teams miss quota because businesses rely on individual charisma rather than systematic execution. The primary driver of sales pipeline leakage is pursuing unvetted opportunities without economic buyer access and managing by lagging metrics rather than daily inputs. Organizations can fix an underperforming sales team through a four-step framework: implementing disciplined qualification criteria, standardizing discovery and pricing playbooks through Systematic Selling™, running weekly deal clinics, and removing cross-departmental friction across the buyer journey.
Sales Training in Kenya: Why Most Programs Fail (And What You Need to Do Differently)
Why do sales training programs in Kenya fail? Discover the 4-part system high-performing teams use to stop pipeline leakage, defend margins, and hit targets.
The Socratic Method of Selling: Unlocking Enterprise B2B Deals in East Africa
Why traditional pitch-heavy presentations fail to land high-ticket corporate contracts, and how shifting to a socratic, question-led discovery sequence doubles conversions.
Selling Like a Doctor: Why Diagnostic Inquiry Dominates Pitching in High-Stakes B2B Sales
Why traditional pitch-heavy presentations fail to land high-ticket corporate contracts, and how shifting to a socratic, question-led discovery sequence doubles conversions.
Top Sales Training Programs in Kenya (2026 Corporate Guide)
Looking for the best sales training companies in Kenya? Discover advanced corporate programs designed to transform your B2B sales teams and drive revenue growth. Discover results-focused sales courses in Kenya and corporate sales training in Nairobi.
Why Corporate Sales Training Fails & The Systemic Cure
Most sales training doesn't stick. Discover the systemic reasons why corporate sales teams slip back into old habits and how to fix your training ROI for good.
Corporate Sales Training in Kenya: Programs, Costs & Expected ROI
This article provides a roadmap for investing in impactful sales transformations rather than ineffective sales training workshops. It is a comprehensive guide for analysing corporate sales training structures, pricing models, and ROI metrics for businesses operating across Nairobi, Kenya and East Africa.